Blog titles are the first thing people will notice in your blog post. They are the most prominent feature in your blog posts which will attract visitors and eventually your customers.
But how to write great and effective blog titles?
Here is the solution.
A perfect blog title or blog headline is a product of some in-depth research and features. Blog titles require some thoughts to consider before you give your articles a title.
Here are the 5 features of Blog titles which bring lots of traffic to your blog.
5 Effective Tips to Write Blog Titles which Bring Traffic
Keep the blog title short and specific
Last week, I was speaking to one of my clients when she shared a recent incident. She clicked an amazing title to read but was disappointed when she found nothing that the blog title indicated.
This must not be the case with blog titles. Your headlines should give the exact idea of what your blog is all about.
For example, if my blog title is effective tips to write blog titles which bring traffic, and I write about how to write a blog post, I would be deceiving my audience. They may come to my blog just for once but in the long run, they will hesitate to click my future headlines.
Make the blog title catchy
Catchy. Not click-bait. There is a thin line between catchy blog titles and click-bait headlines. As I have already said that your blog title must convey the overall idea of the post.
Catchy titles include some phrases like ‘ultimate guide’, ‘foolproof ideas’, ‘how to do’ etc. These phrases catch people’s attention easily and the click rate is higher than that of the simple headlines.
Always use the keyword
Keywords are the fuel which drives our SEO wagon. They help us to rank better in search results and send traffics to our blogs.
The blog title is the best place to add your keyword. In fact, you must create headline centering the keyword.
Optimise for social networks
Blog titles should be optimised for social networks. Write a blog title which can be easily shared on the social media. It means, the title should carry, as I mentioned earlier, the exact idea of what your blog is all about.
According to the top content marketers, people tend to click titles which has a number in it. For example, posts like 6 types of blog post ideas get more clicks than a simple blog title.
You can write about 5/6/7/10~ tips for anything on the earth. Beleive me, this type of posts are always viral.